Grow your accounting practice into an Autonomous Enterprise that thrives at scale.
Repeat for your small business clients.
You’re putting your heart and soul into building a successful, profitable and entrepreneurial accountancy business that does things differently.
There’s never been a better time to grow your accountancy practice, or to build an accounting practice from scratch. Tech promises to streamline the mundane. Baby-boomer accountants are looking to sell up and retire. You know the accountancy game is changing, and you’re in it to win it.
But two things are holding you back:
Soon, many business owners will be asking “Why do I need an accountant?”.
The accountancy industry will split, into those offering cheap compliance-only solutions from a low cost-base, and those who offer more.
Initially the automaters and outsourcers will look like winning, but those who offer more, who go way beyond compliance, with proactive advice, insight and practical help that makes their clients thrive and prosper will be the real winners in the long term, because they will build a community of businesses around them who trust their accountants and will tell their friends.
The real losers will be those who do nothing.
What if there was a way of talking about business that resonated with the majority of small businesses who are your clients?
What if you could streamline your compliance work so that you not only retain the ‘cheap’ clients, but are actually able to offer them insight they don’t already know?
What if you could use technology, automation and systemisation to free up the people in your business to serve your advisory clients the way you would yourself? With analysis, insight and practical help to run their businesses?
What if you could turn your accountancy business into an autonomous practice, that can work without you, but always embodies your vision and values?
What if you could then help your clients do the same for themselves?
Stop chasing the ‘ambitious’ businesses everyone is after – learn how to help the ‘lifestylers’ thrive.
What does every human being want?
Most small businesses are started by people who are looking for these things.
They are driven by doing a good job for their clients, by doing things their way. They care about looking after their staff and suppliers and they want to make enough for themselves and their family to have a good life. And perhaps to have something to leave behind when they’re gone.
Isn’t that what you want too?
So the reason they don’t seem to want what you offer, is not that you can’t help them, it’s that you’re speaking the wrong language.
‘Profit and loss’; ‘Balance sheet’; ‘Working Capital’, ‘Assets’.
That’s the language of investors, the language of money, the language of the highest return for the least possible spend – the language of the corporates the vast majority of small business owners have escaped from.
Making and keeping promises is something all customer-focused businesses can relate to.
Framing how a business works in these terms lets you and your clients talk the same language, and focus improvements on how things get done, not just financial results.
By helping them to build their business into an Autonomous Enterprise – a system for making and keeping promises efficiently and effectively, you’ll help them to do more of the things they care about.
The side-effect will be that they’ll become more profitable. They’ll have a better business.
Once they have a better business, some of them will want to make it bigger, now they can see how to do it without killing themselves, their businesses or their values in the process.
And they’ll want to do that with you.
You can be part of a small but growing band of proactive, customer-focused accountants building their practices into Autonomous Enterprises, and by doing that, learning how to do the same for their clients.
You’ll get together regularly, on line and in person. You’ll be part of a community that learns together, improves together and grows together.
Our mission at Gibbs & Partners is to give you the frameworks, tools and support you need to grow your own business and those of your clients into autonomous enterprises that thrive.