Posted by Kirsten Gibbs Last updated 9th June 2021 reading time
Your business doesn't have to get big.  It should however, be capable of lasting longer than you do. Of continuing to make and keep its (your) promises long after you've gone.
Otherwise, all there is to sell when the time comes is your customer list.
How do you think your customers will feel about that?
The good news is that scalability equals saleability.
