Skeptics as innovators?
Now is the only time we have to make a difference.
Shape your business to your purpose.
"When you make a business, you get to make a little universe where you control all the laws. This is your utopia".
"The best thing you can do for shareholders is for the public to want your company to exist."
Inhabiting business.
We love to belong, and we love for everyone to know our place.
The next move in the process of recovery
All models are wrong. So being open to improvement is essential.
Spawn a movement, not a moment.
Free your team, free yourself, free your business.
Reaching the parts most people don't see.
Dissecting the Promise - part 1
The anatomy of a Promise
A clear promise changes everything.
Always bigger than you think.
Can your brand do this?
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