Customer Experience

  • Packaging
    By Kirsten Gibbs on October 30, 2019

    Selling by the hour makes no sense.

    Packaging
  • Three strangers walked into a bar
    By Kirsten Gibbs on October 21, 2019

    Can your brand do this?

    Three strangers walked into a bar
  • Missing You
    By Kirsten Gibbs on October 15, 2019

    How to break the habit of a lifetime.

    Missing You
  • Shopping
    By Kirsten Gibbs on October 9, 2019

    We never buy 'just stuff'.

    Shopping
  • Unscripted
    By Kirsten Gibbs on October 4, 2019

    Consistent doesn't have to mean mechanical.

    Unscripted
  • Consistency
    By Kirsten Gibbs on October 3, 2019

    Rhyme and repetition.

    Consistency
  • Taking chances
    By Kirsten Gibbs on September 16, 2019

    Take care of the downside, and the upside will take care of itself.

    Taking chances
  • Good design is honest
    By Kirsten Gibbs on September 12, 2019

    Always the best policy.

    Good design is honest
  • Good design is long-lasting
    By Kirsten Gibbs on September 5, 2019

    Fashion is designed to be short-lived.

    Good design is long-lasting
  • Buying Customers
    By Kirsten Gibbs on September 4, 2019

    Does anyone think about customers in an acquisition?

    Buying Customers
  • Gassaku
    By Kirsten Gibbs on September 3, 2019

    All work is joint work.

    Gassaku
  • Good Design makes a product understandable
    By Kirsten Gibbs on September 2, 2019

    Preventing tiny but all too frequent source of wasted energy and frustration.

    Good Design makes a product understandable
  • Stakeholders
    By Kirsten Gibbs on August 30, 2019

    Who gets your attention?

    Stakeholders
  • Good design is innovative
    By Kirsten Gibbs on August 20, 2019

    Design Principle number 1.

    Good design is innovative
  • Purchasing power
    By Kirsten Gibbs on August 16, 2019

    Consumer power may be all we have left.

    Purchasing power
  • Fluff
    By Kirsten Gibbs on August 5, 2019

    Fluff - it's stronger than it looks.

    Fluff
  • It might not work
    By Kirsten Gibbs on July 11, 2019

    You only know by finding out.

    It might not work
  • Of course I had to try it
    By Kirsten Gibbs on July 10, 2019

    Tony Chocolonely's 100% Slave-free chocolate is good. Phew!

    Of course I had to try it
  • Trust
    By Kirsten Gibbs on July 9, 2019

    Making and keeping promises is an act of defiance.

    Trust
  • Detachment
    By Kirsten Gibbs on June 20, 2019

    Why do I need process if I have good people? Detachment.

    Detachment