Imagine you’re Mozart.
You’ve got this amazing concerto all worked out in your head. Now you’ve just got to get your orchestra to play it.
You go to each member of the orchestra and say to them, “I want you to play this,” and they come back with this.
“No, not like that. Like this.”
“Have you not listened to me? Don’t you care?”
Creating a business is like creating a piece of music, and like music it’s actually all about creating an experience for your audience.
Most business owners don’t set out to become micromanagers. That only happens when they hit the limit of the number of people that they can manage directly.
And it happens because they care. They care about delivering on the promise they’re making to their customers.
The answer is to do what Mozart did, and write your music down.
So, how do you write it down?
Well, the good news is it’s as simple as this.
If this is something you think might be interesting, let’s meet up for coffee. You can tell me how you’d like your concerto to really sound.
Not like that, though.
